Campaigns

Turn satisfied customers into public proof.

Your best customers leave, feel great, and never write a review. SMS Campaigns closes that gap by sending a short, well-timed text to recent customers inviting them to share their experience on Google — boosting your star rating velocity and search visibility at every location.

Review volume is a compounding asset

A location with 500 reviews and a 4.3 average will consistently outrank a location with 50 reviews and a 4.7 average in Google's local pack. Review velocity — the rate at which new reviews arrive — signals to Google that the business is active and resonating with customers. SMS Campaigns is the most direct lever you have to accelerate that velocity systematically across every location you manage.

A typical campaign workflow

  1. 1Customer data in — Import recent customer phone numbers via CSV or connect your POS/CRM via the REST API.
  2. 2Compliance check — The suppression list is applied. Numbers that have opted out or were added within a configurable cool-down window are excluded automatically.
  3. 3Send & track — Messages are dispatched with your branded template and unique review link. Delivery and click events are logged in real time.
  4. 4Review ingestion closes the loop — New reviews generated from the campaign are immediately ingested, triaged, and routed through your standard OpsScaleIQ workflow.

Works best alongside

  • Multi-Platform Ingestion — Ensures every review generated by your campaign is captured and triaged within minutes.
  • Auto-Pilot Responses — Automatically respond to the positive reviews your campaigns generate, keeping your response rate high without additional manual effort.
  • Review-to-Content Pipeline — Convert your highest-rated campaign-generated reviews into marketing content for social and paid ads.

SMS Review Request Campaigns capabilities

Automated Send Scheduling

Set a send window — e.g., 2 hours after a transaction is recorded — so the request arrives while the visit is still fresh. Timing is configurable per location and day-part.

Branded Message Templates

Craft your SMS copy once at the corporate level. Every message can include the location name, a direct Google Review link, and an opt-out footer — all automatically populated per send.

Monthly Credit Allowance

Essential plans include 100 SMS credits per location per month. Growth plans include 200. Additional sends beyond your allowance are billed at $0.05/SMS with no service interruption.

Opt-Out & Compliance Management

Every campaign respects TCPA opt-out requirements. A single STOP reply suppresses the recipient across all future sends, and the suppression list is maintained per location.

Per-Location Send Controls

Regional managers can pause, modify, or restart campaigns for individual locations without affecting the rest of the portfolio. Full granularity from a single dashboard.

Campaign Performance Reporting

Track delivery rate, click-through rate on the review link, and the resulting review volume uplift per location. Measure which stores are converting outreach into real Google reviews.

Available on these plans

Lite

Not available

Essential

100 SMS / location / mo

Growth

200 SMS / location / mo

Enterprise

Custom allowance & dedicated sending domain

Compare all plans →